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UID:10@ukais.org
DTSTART;TZID=Europe/London:20240221T130000
DTEND;TZID=Europe/London:20240221T140000
DTSTAMP:20240208T173251Z
URL:https://www.ukais.org/events/digital-technologies-information-systems-
 and-management-seminars-university-of-sussex-business-school/
SUMMARY:Digital Technologies\, Information Systems and Management Seminars-
 -University of Sussex Business School
DESCRIPTION:Speaker: Roberta Bernardi – University of Bristol\nTitle: A 
 story of change from the periphery: How members of an Online Health Commun
 ity challenge the legitimacy of professional elites\n \nFor further infor
 mation and to register for this seminar with Ticket Tailor please sign up
  here\n \nAbstract:\nThis talk problematises the role of Online Communit
 ies (OCs) as social spaces for user-led production of knowledge\, which tr
 aditionally belonged exclusively to the domain of scientific and professio
 nal experts or ‘professional elites’. It highlights how members of a d
 iabetes online community question the legitimacy of medical professionals
 ’ expertise and advice to legitimise alternative treatments of diabetes.
  This study advances our understanding of how peripheral actors who do not
  have legitimacy within an organisational field can challenge the status q
 uo and drive change by contesting the legitimacy of professional elites. M
 ore broadly\, it contributes to the contemporary debate of the democratisa
 tion of expert knowledge through the Internet by showing how legitimacy pr
 actices by the periphery can drive positive change but also fuel the loss 
 of trust in expertise.\n \nBio\nRoberta Bernardi is an Associate Professo
 r of Digital Health and Innovation at the University of Bristol Business S
 chool. She earned her PhD from the University of Warwick in 2012 and has m
 ore than 10 years of experience researching digital innovation in healthca
 re. She has done research on the diffusion and adoption of health informat
 ion systems and telehealth from various theoretical perspectives\, includi
 ng institutional theory\, affordances\, identity theory\, and the sociolog
 y of professions. Her recent work focuses on the impact of online health c
 ommunities and social media on medical expertise\, medical knowledge\, and
  healthcare innovation. An experienced qualitative researcher\, Roberta is
  currently working on combining text analytics with the human interpretati
 on of texts to advance the analytical as well as interpretative power of n
 arrative methodologies in the analysis of social media conversations.
LOCATION:University of Sussex Business School\, G32\, 9SL\, Jubilee Buildin
 g\, Falmer\, Brighton \, BN1 9SN\, United Kingdom
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